One of the numerous benefits of team building is the bond that it creates among your employees. These bonds help to build trust, boost morale, and encourage goal achievement, which is why team building is essential for sales teams.
Because many salespeople work remotely or are in and out of the office on sales calls, it can be more difficult for them to feel that they are part of the team and form the bonds necessary for trust, teamwork, and cooperation. The result is that sales teams often feel isolated from the rest of the company, rather than an essential member.
Developing relationships with coworkers and forging bonds is a major component of job satisfaction. People that are happier at work are more productive. One study even reports that happier employees are 12% more productive.
Having a happier and more productive sales team means they’re less likely to burn out. Because salespeople regularly deal with rejection, can have demanding targets, and work irregular hours, the support that comes from team building for sales teams is essential for positive engagement. And according to Forbes, salespeople are burning out faster than ever.
While there are numerous factors behind this increasing burnout, many challenges your sales team will face can be met with team building.
3 Benefits of Team Building for Sales Teams
1. Improves communication skills – Not only does team building improve overall communication skills within a team, it teaches team members how to ask better questions, and how to listen effectively. These qualities essential for successful sales negotiations.
2. Boosts morale – As stated before, happier employees are more productive employees. And happier employees that feel like they’re part of a team, feel like they’re part of a tribe – your tribe. When employees know that they are valued, they feel better about themselves and their role within the organization.
3. Better performance – Want your sales team hitting those targets? You need a team that trusts each other and works together to compete against the competition, not each other. The shared vision and trust that comes from effective team building training leads to a sales team that will work cohesively to achieve a common goal.
Remember, it’s important to let your sales team know that even though they may spend a lot of time out of the office, they are still connected, and one of the team.